Every year the Cuervo family commissions a different Mexican artist to design the new collectible box for Jose Cuervo Reserva de la Familia.
Jose Cuervo is proud to present the contemporary art and design of Betsabee Romero, who, lives and works in Mexico City.
For the past seven years, she has been taking a fresh look at familiar symbols and customs of global consumer culture such as cars, tattoos, clothes, etc.
Betsadbee Romero has featured her work in several internatioan residences. and exhibitions. Her work has also been shown in over 20 individual exhibitions around the world.
Excerpts from the 2005 collection flyer from Jose Cuervo.